^ Agreed. I can't see many guys in the Company's target market that would be interested in going to a store simply to shop for underwear. Most guys wouldn't get "excited" about it, and when they do buy underwear at HCO/A&F, they've usually come to buy shirts, jeans, etc.
I would, however, appreciate an excuse to go into Gilly Hicks, without feeling like a creeper.
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